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Complete Guide to Generating Leads Nurturing Prospects and Driving Conversions

This guide will take you through the entire process of building traffic, generating leads, and converting visitors into buyers – all while keeping them happy and craving for more.

A Solopreneur’s Journey Into Marketing Automation

Read this ebook if you suffer from “too-much-to-do-and-too-little-time-to-do-it” syndrome. With marketing automation many of the tasks you do to market your products and services become easier, cleaner, and less time-consuming. Learn how to get more business and grow your revenue with less effort.

How To Generate Leads Through Progressive Profiling

This e-book shows you how to use marketing automation to collect valuable data from your subscribers and align email marketing communication with their needs. You’ll learn how to use data to profile subscribers and guide them through the sales funnel.

Essential Guide To Marketing Automation For Ecommerce

Are you interested in using marketing automation to increase sales and encourage brand loyalty? If you are on the lookout for the most effective methods for converting visitors into buyers and increasing ROI this guide is for you.

The Seven Most Common Marketing Automation Myths

We’ve taken a look at the most common myths and figured out how to clear up some of the misconceptions. Hopefully, with our analysis of the marketing automation landscape and tips on how to improve your results, you’ll see that this powerful technology is everything it’s cracked up to be.

The 3 Musts of Marketing Automation

Marketing automation will improve your business in many ways, one of these being converting leads into customers. All businesses desire more customers, so shouldn’t you start using marketing automation? Or perhaps you are already using marketing automation but want to improve your efforts

15 Reasons You Should Be Using Digital Marketing Automation

Learn how to use technology to scale and measure your tactics and campaigns, to beat your competitors, understand your customers and increase sales.

10 Conversion Killers & How to Fight Them

Don’t join our most-wanted list! Learn how to avoid the most dire conversion killers and stay relevant with your audience. Inside you will find: the top 10 conversion killers to avoid, recommendations for engaging with your audience, tips for content design, and content generation ideas.

Using Marketing Automation to Retrieve Abandoned Shopping Carts

With e-commerce hosting services like Shopify, Magento, or Bigcommerce, almost anyone can open an online store with just a few clicks. To protect their market position against ever-growing competition, companies need to constantly be on the lookout for the most effective ways to convert visitors into buyers.

HTML Email Design Documentation

In this document, we’ve collected some best practices for HTML email design — practices that will help you maintain full control over how your messages look inside inboxes. We have verified the rules in this document, so your email template should display properly in all the popular email clients. Nevertheless, we recommend that you always test your messages before sending them to subscribers. We will update this document regularly and provide supplemental information as email services change their standards and rules.

Email Deliverability from A to Z

The goal of this guide is to teach you enough for you to be able to achieve (and keep) the highest deliverability possible by identifying issues with your content or list, long before they become serious enough to make an actual impact.

Lead Generation 101

Learn what lead generation is in a nutshell: building a database of contacts and then guiding those leads through the buying process until they’re ready to talk to your sales team and make a purchase.

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